Apple Inc. decided to acquire Pixelmator, a well-known high-end photo-editing program, to expand its portfolio. Pixelmator said on its blog Friday that its Lithuanian team would be joining Apple as part of the deal. The 17-year-old business, which was started by brothers Aidas and Saulius Dailide, develops applications for the iPhone, iPad, and Mac.
The two businesses already have a tight relationship: Pixelmator software has been promoted by Apple on multiple occasions, including at an iPad presentation last month, and the apps feature an interface similar to that of the iPhone manufacturer’s own apps.
In the blog post, Pixelmator stated, “Apple has been an inspiration to us since day one.” “We will now be able to reach a much larger audience.”
The company’s flagship product, Pixelmator Pro, has sophisticated editing capabilities that are similar to those found in Adobe Inc.’s Photoshop, Illustrator, and other applications, like layers and vectors. Additionally, the program makes use of a number of Apple-exclusive features, including as iCloud, Shortcuts, and the iPad Pencil.
On Friday, Cupertino, California-based Apple acknowledged the deal. The terms were not revealed.
Customers will now have access to a high-end picture editing app from Apple for the first time since the company abandoned Aperture, its Photoshop substitute, around ten years ago. Pro-level software, such as Final Cut Pro and Logic Pro, have been made available on the iPad by the firm recently through subscription services.
A normal version of Pixelmator Pro costs $10 for the iPad and iPhone, and it costs $50 for the Mac. Additionally, the business provides the Photomator editing program for Apple products. According to the company, there won’t be any significant adjustments to the programs right away, but it will provide more information later.
According to Bloomberg News, Apple purchased DarwinAI early this year to help with manufacturing, although it hasn’t revealed many acquisitions since. The $3 billion acquisition of Beats in 2014 was the company’s biggest acquisition to date.
© 2024 Bloomberg L.P.